The world’s great nations still cherish their ancestors’ past contributions or the nations themselves build history by adding outstanding production to national dignity. Great Wall of China, German castles and Egyptian pyramids are such references to cite. The idea of scheduled worldwide shopping malls to collect all market operations at one location with expansive parking facilities was first introduced in the mid-1930s (Spellmeyer 1993). The United States is now recognised internationally for its state-of-the-art shopping centres. At the end of 1992, America had over 39,000 shopping centres nationwide.
The Mall of America is a retail complex with all the colourful characteristics of a mall. In the United States, it is situated in the twin cities of Bloomington and Minnesota (Mall of America (b) 2011). Thanks to its shopping space, the Mall is the third biggest in North America and second largest in America. For parking purposes, the Mall of America holds more than 13,000 vehicles on seven separate floors of the structure (Mall of America (b) 2011). (Mall of America (b) 2011) The Mall is spread over an area of 95 acres.
The expansion of the Grand Mall is under way. The extension would serve to almost twice the scale of the Mall of America. It is estimated that the expansion work would consume approximately 2.1 billion (Mall of America (b) 2011). The project’s extension would draw more visitors. For the fields of schooling and wellness, Step II would be able to produce enormous volumes.
Any bugs are also caused by the Mall of America. The danger that needs extensive preparation and knowledge of terrorist acts is terrorism. To improve the current monitoring and protection infrastructure, such remedial steps are also required.
The Mall of America is a hybrid of a conventional structure and a wide range of amenities under one roof. An indoor amusement park, aquatic sea monster aquarium, magic store, flight simulators, Lego shop, cinema, mountain golf adventure and American girl shop are the main facilities worth noting. Both these qualities of the Mall of America shall be discussed in depth in the following paragraphs.
The paper shall follow the under mentioned sequence:-
- History of the Mall of America.
- Services offered by the Mall and tourist interests.
- Expansion and future prospects.
- Vulnerabilities to different threats and their Remedial Measures
History of the Mall of America
The idea of the ‘Mall of America’ was first proposed by the Ghermezian brothers of Canada. “The brilliant idea of the same brothers was also the “West Edmonton Shopping Centre of North America (Farrell 2007). The Mall of America is built at the former Bloomington, Minnesota, metropolitan stadium location (Crawford 1992). For building, the levelling off the field began in 1989. The mall was built in 1992 and opened to the public the following year (Mall of America (c) 2011).
Thanks to its immense scale, central management and flexible architecture, the Mall of America has the attributes of all international malls. Mall tourists will get an equal impression of both the western business and American urban terms (Crawford 1992). The Mall reflects the gallery’s past. The idea of the Cleveland Gallery became popular in America in the nineteenth century (Jackson 1996). By positioning home plate on the first floor, the Mall also pays homage to the old location of the metropolitan city (Mall of America (c) 2011).
In the Mall, one seat has been put, which catches the interest of the tourist because of its historical significance (Farrell 2007). The seat was precisely positioned in the original position it occupied in the stadium until the Mall of America was built. Seat is expected to pay tribute to Harmon Killebrew for hitting a home run in 1967 (Crawford 1992).
Mall was given few nicknames prior to its inauguration in 1992 (Spellmeyer 1993). Fewer of the nicknames given to Mall are sprawl of America, the mega mess, the megaMall and in the end simply “the Mall” (Farrell 2007). The Mall attracts more than 40 million visitors annually. Therefore, it is the most visited Mall now in the world.
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